Isaac Mizrahi Joins Tim and Kate at Liz’s

In Pop Culture by Heidi Nyburg on Thursday, January 17, 2008

isaacliz

In what appears to be a major overhaul of the Liz Claiborne brand, WWD reports Isaac Mizrahi has left Target *sniff* to join Liz Claiborne as their new creative director. This is the third big move by LC in an apparent effort to revive the struggling brand; in 2006 they purchased the uber chic Kate Spade LLC for $124 million in cash and in 2007 they hired Tim Gunn of Project Runway fame as their Chief Creative Officer. We’ve always looked at Liz Claiborne as a brand targeted towards an older demographic and it looks like they are really trying to escape that image and freshen up the brand. But what’s a girl to do without her Mizrahi fix during the weekly trip to Target? Guess we’ll just have to get knocked up and start shopping Liz Lange rounders.

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